5 Questions to Consider Before Creating Your First Online Course
If you’re looking to offer online courses in your mindfulness, healing arts or mental health business, you’re probably ready to help MORE people…..
And you’re ready to serve with less of your real-time effort, energy and attention.
Are you feeling burned out on the session-to-session model? I see so many mental health, healing arts and mindfulness professionals get stuck in this cycle. They think they need to ONLY offer individual counseling or coaching sessions (and fill their calendar).
This isn’t a batch of honor. This is a path to burnout.
The answer?
Diversify your income streams and delivery vehicles.
Diversify the delivery vehicles - the ways you support your clients. Continue to offer single sessions, of course! But I invite you to subscribe to additional ways of being supportive to your people.
That’s where online courses come into the bigger picture.
For many healing arts, mindfulness and mental health professionals, there’s a TON of education and support you can offer through courses (but most people just don’t know how to get started, so they stay in session-to-session land and get capped on how many people they can actually support).
I want to help you reach MORE people and provide the psycho-education that changes lives. I also want to help you access more time FREEDOM and financial prosperity. So, if you have a following already and are capped on 1.1 clients (or even if you’re starting out and moving toward that!) then courses and memberships are where it’s AT for you.
It might be time to streamline your efforts at this stage of your business (and this DOES apply to those starting out and those serving 100s of clients at million+ revenue).
You’ll want to consider some factors, though, as you embark on the online course journey (to save time, energy, money and headache).
You may be wondering, ‘Who is Jess to advise on online courses?’
Great question. I’ve managed and supported build out and launch of over 30 online courses ranging from $7 to $2000 in price point, on launches that have generated $1000s and $1,000,000s in revenue. I managed online courses at Brendon Burchard and Jim Kwik’s, and have been a part of production and launch of courses for One Commune, Oprah Winfrey Network and more.
I have a ton of industry experience in this domain, and have really refined my own process with product development and delivery, especially for mindfulness coaches, life coaches and healing arts practitioners.
Here’s 5 questions to ask yourself before creating an online course.
What’s your process for deciding on the topic and curriculum of your course?
Who is your course FOR? Who’s the audience?
What comes first? Building courses? Offering private 1.1 sessions? Other?
What platform should you host it on? How do you choose?
How do you create a course from latent content? (This is my specialty. Maximize your efforts, my friend!)
There’s a number of things to consider, but when you really dial this in (for where you are at currently in your business in terms of audience size and finances), you have the potential to truly scale your impact and revenue.
And not only that, you can also access the freedom people talk about when they talk about courses.
Calling all mindful entrepreneurs and client-centered service providers in mindfulness, the healing arts and mental health fields.
If you’re a mindful client-centered service provider who wants to strategically build a sustainable online service business, this is for you. Build an aligned, effective offer to help you enroll your ideal clients into your program (without compromising your values or vision). Whether you’re just starting out, or you’re already making $100K+ annual revenue, this course will offer vital perspectives and questions that are relevant at ANY level of business.
